Money loosens, phones bend, and food connects

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👋🏿 Ever notice how September always feels like the year’s dress rehearsal before the December finale? In this issue, we cover money moves, market milestones, and the creators reshaping culture from their kitchens. Plus, a stat that proves most Ghanaians are now scrolling.

🎬 Watch: Ama Burland Talks to Kula

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Today’s Top Story

Bank of Ghana Loosens the Purse Strings

Ghana’s central bank just gave borrowers a breather. The Monetary Policy Committee slashed the benchmark rate from 25% to 21.5% after months of price cooling. Translation: inflation is finally slowing, and the Bank of Ghana thinks the economy can handle cheaper credit without overheating.

Governor Dr. Johnson Asiama says inflation could dip into the 8% ±2% target band by year’s end, thanks to calmer food and energy costs and tighter past policies doing their job. With GDP growing 6.3% in Q2—driven by services and agriculture—the cut signals confidence in resilience beyond oil.

Why it matters:

• Businesses may finally get loans without needing a minor miracle.

• Households could see mortgages and personal loans become less painful.

• Investors may shift from bonds to equities as yields drop.

The risk? If global shocks or fiscal slippages return, the party could be short-lived.

Continue reading here.

Business

GSE Hits GHS150 Billion: Ghana’s Market Flexes Its Muscles

The Ghana Stock Exchange has crossed the GHS150 billion mark in market capitalisation for the first time. That means investors now value every listed share combined at more than the GDP of some neighbors.

This leap is not just a vanity metric. It shows investor confidence, rising stock prices, and the effect of deep-pocketed pension funds and institutions flowing into the market. Banking stocks have rebounded as profits grow, while MTN Ghana remains the heavyweight, pulling in strong demand with its telecom and fintech play. Consumer goods and energy firms added steady returns to the mix.

Why it matters: a bigger, more liquid market attracts fresh investors, both local and foreign, and puts Ghana higher on Africa’s capital market map. But here’s the catch: with global headwinds and local economic pressures still in play, the GSE will need more than momentum to keep climbing.

Continue reading here.

Technology

Apple Bends, but Does Not Break: The iPhone Fold

Next year, Apple plans to launch its first foldable iPhone, and yes, it actually folds without the awkward crease that plagues rival devices. Early reports say it will feature a 7.8-inch inner screen (almost an iPad mini) and a 5.5-inch outer screen for those who miss the iPhone mini.

The design is rumored to be thin, titanium-built, and powered by four cameras: two 48MP rears, one for selfie duty when folded, and one for video calls when open. Instead of Face ID, Apple may revive Touch ID in the side button, mostly to save space.

Why it matters: foldables have struggled to break into the mainstream, often dismissed as fragile gimmicks. If Apple nails hardware and pairs it with iOS features that make multitasking seamless, the iPhone Fold could do for folding phones what the iPod did for MP3 players. The price tag, however, will likely test just how loyal Apple fans really are.

Creator Economy

Chef Abbys Serves Food, Dignity, and a Citywide Feast

Accra is about to eat well on World Food Day. Chef Abbys is leading The Big Street Feast, a bold plan to serve more than 15,000 meals in one day. Instead of a single festival ground, meals will be delivered across neighborhoods, making the city itself the dining hall.

The idea is simple but radical: food should not be about access or privilege. By decentralizing the event, Chef Abbys ensures that everyone, office workers, market traders, or trotro passengers, gets a seat at the table, even if it is a plastic stool on the roadside.

Partners like Kivo and Yango are helping move meals and people, but the heart of it lies in Abbys’ philosophy. For her, food is more than survival. It is memory, culture, and love. This feast is not charity dressed as spectacle. It is a reminder that dignity can be served one plate at a time.

Continue reading here.

Today’s Top Idea

If You Keep Thinking About It, Try It

Ideas are stubborn. They pop up in the shower, on your commute, or right when you are trying to sleep. If one keeps circling in your head, it might be your cue to act. Write the first page of that book. Record the pilot episode. Test that side hustle you have been plotting.

Trying does not guarantee success, but not trying guarantees regret. For creators and business owners, progress often comes from small, messy experiments, not perfect plans. So if your brain refuses to drop an idea, stop arguing with it. Put it to the test.

Stats For Nerds

69.9%

That’s the share of Ghanaians with internet access at the start of 2025. Nearly 7 out of 10 people can now scroll, stream, and send memes without borrowing a cousin’s Wi-Fi.

This surge is not just about TikTok dances and WhatsApp voice notes. Wider coverage means more people banking digitally, buying from Instagram shops, and tuning into creators who turn daily routines into businesses. It also means the other 30% are missing out on jobs, information, and cat videos, which in today’s world feels like a form of social exile.

Creator Corner

Princess Burland’s Playbook: Style, Food, and a Business Empire

Ama Burland, better known as Princess Burland, has turned lifestyle posts into a full-fledged brand. From hair tutorials and cooking clips to candid vlogs, she’s built an online following that numbers in the hundreds of thousands.

How she got here →

• Ama’s journey began at university, where she started posting everyday content on hair, food, and personal style. 

• The relatable topics earned her trust, an audience, and eventually the foundation of her creator career.

What to expect from here: Beyond YouTube and Instagram, Ama runs a podcast and manages Diya Organics, her hair-care line. Pop-up shops, product drops, and brand partnerships now make her more than just an influencer—she’s a businesswoman with recurring revenue streams.

Ama’s focus remains simple: keep content authentic, mix glamour with real life, and use her platform to turn everyday conversations into community.

[Read Their Story →]

Upcoming Events & Opportunities

• Sept 30: Africa Extractives Media Fellowship [Apply Here]

• Sept 30: World Bank Group Young Professionals Program (YPP) [Apply Now]

• Nov 28: Code and Cocktails Tech Party [Register Here]

• Women Techsters Cohort 4.1 Bootcamp [Apply Now]

Around The Continent 

📆On this day: In African history, the founding of the Republic of Mali was on September 22, 1960, marking its independence from the Mali Federation.

🤩Wow: Oside Oluwole aka “Khoded” performed the longest videogame marathon playing a soccer game, registering a time of 75 hours.

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See you next time!
 – Enoch & The Meridian Brief Team